Flexible packaging is the perfect solution for labelling irregularly shaped products. It has recently become increasingly popular with manufacturers who are keen to combine high quality with an attractive price. Read the article, find out what makes it stand out and in which sectors such packaging works best.
Digital printing is one of the alternatives to self-adhesive label manufacturing, which is increasingly gaining ground in the labelling and packaging market. It is the perfect solution for low-volume production, requiring frequent design adjustments or customisation to adapt the message to the customer’s individual needs. But what is this technology about and why should you choose it? Read on to find the answers to the most frequently asked questions.
Thermal transfer and thermal labels- we explain the way specific materials are produced to make sure that the solutions meet the Customer’s individual needs.
In order to emphasise the uniqueness of their products, manufacturers are looking for newer and newer solutions to make them stand out from the competition. The opportunity to do so lies in the development of technology that enables us to go beyond the current standards in label and packaging design. We are talking about Augmented Reality, which is tentatively making its way into the packaging industry, offering the possibility of transferring a product into a virtual world.
They fit perfectly onto custom packaging, they are abrasion resistant and offer great advertising potential. Shrink sleeves are increasingly being used by manufacturers of food, alcohol, cosmetics and household chemicals. Learn about their advantages and use them to attract attention to your products on the shop shelves.
Containing a multitude of information, adaptation to high-speed packaging lines, resistance to temperature changes and sterilisation are just some of the challenges that self-adhesive labels used in the pharmaceutical industry have to meet. A prime example illustrating the specific nature of the industry includes labels on packaging used by research companies. Due to the requirement for resistance to low temperatures of both the surface layer of the label and the adhesive used, labels designed for the so-called deep freezing are most commonly used in this case. Moreover, it is worth noting that in the pharmaceutical industry, packaging manufacturers often use peel-off labels, thanks to which they obtain additional space to include necessary information.
Self-adhesive labels are the perfect solution for marking products, which is successfully used by production plants, warehouses, mail order stores or offices. In order for labels to fulfill their purpose, the material used for their production should be properly selected. Below we present the topic related to the proper selection of labels and storage method so that they retain their properties as long as possible.
The past few years have been a period of change in the approach of manufacturers to what their final product should look like. The changes are related to the developing trend to implement personalisation in label and packaging design. Having analysed marketing activities conducted by global brands to promote their products through the use of packaging personalisation, it can be noticed that the unique design of the product is a stimulus to make a purchase decision.
Today’s self-adhesive label printers offer products not only characterised by the highest level of workmanship but also manufactured in a technology tailored to individual customer needs. At present, the label industry primarily offers printing in two technologies – digital printing technology and flexographic printing technology. However, among the available solutions, customers looking for self-adhesive label materials can also opt for hybrid printing technology. We invite you to read the article to explore the characteristics of different types of printing and learn how to choose the right technology for your order.
